Now we are going to give some more examples of companies which have had some trouble in some countries with their marketing campaign. The problems explained today are related to transport.
Today´s first example is about cars. Nissan, a car seller and manufacturer company has named one of their last vehicle "Nissan Moco". Unfortunately for the company this product does not sell well in spanish-speaking markets, especially the green model. The reason fot this is that "moco" is the spanish word for snot, this might sound stupid but its true. People don´t loke to drive snots.
Secondly, an airline company called itself EMU after the australian bird. Australians did not want to use the airline. Probably the people who decided the name of the company should have made some research before. People don´t have to know this beacuse it is not general culture but most australians know that emus can not fly. For them its like calling "Kamikaze" the company
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